There’s so much happening in this post that I couldn’t think of a better headline to inspire you to read this letter than that….so there ya go.

3 important things to share with you in this very personal post (plus a great story at the bottom):

…ONE: what I learned from our last Sold-Out Seminar that’s cool and helpful for you (this is six-figure support).

…TWO: what you’ll get from me over the next few months (you’re gonna dig it).

…THREE: get to your big WHY and you’ll get gold (you’ll see what I mean below).

Sold-Out Seminar Secrets Live Event…The Recap

Ok.

So we just finished our biggest, most powerful, most profitable (way beyond six figures), and most enjoyable event of our existence…Sold-Out Seminar Secrets.

We had just under 100, awesome, heart-centered, hungry, passionate, and deeply committed Enlightened Entrepreneurs in attendance.

And just a few of the many highlights were:

*** My dad (Dr. David Simon) making a special guest appearance on Thursday night to talk about what he’s experiencing as he embraces his own mortality (yes, tissues were in full circulation).

*** Getting the whole room up and dancing to “Imma Be” by the Black Eyed Peas as my staff ran around in Bee Costumes (this was hilarious)…yes, pictures will be coming soon.

*** The laser hot-seat sessions where one woman, for the first time EVER, shared her very emotional story about bringing down the Berlin Wall and risking her life to take a stand for freedom (thanks Vinca…that was so powerful).

*** And of course, the content was so fun and cutting-edge as we covered things like: the only 4 ways to fill up your events, my exact scientific system for inspiring 30-50% of your room to say YES to your next-step offerings, how to create your own 1-4 hour intro events that are inexpensive to produce and make awesome money, and the 9 hidden ways to make more money from every event you produce.

There were a lot of reasons why this event was our best one yet.

Here are a few:

1) We went super narrow and deep with who this event was for: spiritually centered, purpose-driven entrepreneurs who wanted to put on their own seminars.

… As a result, we attracted those exact people and were able to create an experience that was customized to meet their needs.

This is a fundamental ingredient of a great event. Go narrow and deep.

Make sense?

2) I used my own “Invitation Selling System” to the T, and I didn’t get creative or deviate.

When you are a creative being, the tendency is to keep wanting to try new things. Sometimes that is really great. Yet when a system works, it works…and you just have to stick to it if you want to get results.

3) We didn’t hide anything from the participants.

Meaning, we told everyone that we were going to deliver a massively powerful experience AND that we were going to be selling stuff to them. Lisa Sasevich (who showed up to rock our world with an awesome talk as well) calls this “Partnership From The Start“.

You don’t have to be sneaky and slimy to make great money in business. You simply need to be honest and authentic. Well, you also need to learn how to market and sell with heart and power (but that’s another story).

Look, we were there to serve AND to invite the right people to keep learning and growing with us. And guess what….with that energy and intention, it happened.

… I’ll share more about the event, plus photos and videos, in the near future. We’ll still unwinding from the amazingness (yes, that’s a word) of it all….so more to come soon.

Where We’re Going Now

Now that this event is over, here’s the scoop…

We don’t have ANYTHING else planned for you.

No launches. No events. No nothing.

In fact, we even canceled stuff.

… Because we have two core intentions for the rest of the year:

1) Spend time with the people we love (in my case, it’s my family).

2) Figure out what we want to do next.

I’m sharing this with you for a few reasons.

… ONE: because my plan is to really get back into the creative zone and share some cool content and stories with you over the next few months. That will be fun for both of us…yes?

… TWO: because I want to know what you want us to talk about / do for you.

We’ve got a clean slate now. How can we serve you in the greatest way?

Geez, at this point. I’ve got some many things I could teach you I don’t even know where to start. haha.

So if something comes to mind, please share it below.

Do You Really Want Things To Take Off?

Let me tell you a little story.

One month before this last event, I was totally stuck and depressed.

… The situation with my dad felt too hard to deal with, I was struggling to run the business, I felt alone, tired, and utterly deflated.

I stayed in this funk for a few weeks…and it was painful.

… Yet I knew that this energy would pass, if I allowed it.

And after a few well-timed experiences, including getting powerful guidance from the amazing Jeffrey Van Dyke and also clearing my mind in the desert for a few days, something profound happened.

My “WHY” became HUGE!

I realized that the reason for me to step up and kick butt at this event was so that I could fully detach and really focus on my family.

Meaning, the very same situation that was caused me to feel depressed became the reason that I had to really step up and make sh*t happen.

And with that new insight, the fire that got lit underneath me was like nothing I had ever experienced.

… And with that energy, I filled almost 50 seats in less than 30 days.

I unlocked a magic box with a golden key

Now I realize something that will become a huge guiding force in my teachings.

That when your “WHY” becomes clear, specific, and important enough, nothing will stop you from getting to where you want to go.

Which means that the reason you’re in business, doing what you do, serving who you do, is SO IMPORTANT!!

… Yet often lost.

Because you get bogged down by tactics, strategies, deadlines, employees, set-backs, etc.

And then the reason WHY you’re doing what you’re doing fades.

So to end this very long (sorry) letter to you, ask yourself the question:

“WHY are you doing what you are doing?”

And don’t just answer. Really get down to it.

What’s really driving you forward?

I would love to hear your thoughts about this, or anything else in this incredibly long rambling letter, right below.

Much love,

Max

P.S. Thanks for being in this tribe. I feel grateful for you right now…