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Designing effective surveys is an essential skill for anyone who wants to gather accurate and meaningful data. Whether you are a market researcher, a social scientist, or someone who simply wants to gather feedback, having a solid understanding of survey design is crucial. Fortunately, there are numerous online courses and certifications available to help you master this skill. In this article, we will explore the 10 best survey design courses and certifications available online, so you can choose the one that best suits your needs and goals.

1. Survey Design and Data Collection

One of the most comprehensive survey design courses available online is “Survey Design and Data Collection” offered by Coursera. This course covers various topics, including questionnaire design, sampling techniques, and data collection strategies. The course is delivered by expert instructors and includes practical assignments to reinforce your learning. By the end of the course, you will have the knowledge and skills to design effective surveys and collect data efficiently.

2. Questionnaire Design for Social Surveys

If you are specifically interested in designing surveys for social research, the “Questionnaire Design for Social Surveys” course offered by Udemy is an excellent choice. This course dives deep into the art and science of designing effective questionnaires for social surveys. It covers topics such as question wording, response options, and survey layout. With real-life examples and practical exercises, this course will equip you with the skills to create surveys that yield reliable and valid results.

3. Principles of Survey Design

For those seeking a comprehensive certification in survey design, the “Principles of Survey Design” offered by the American Association for Public Opinion Research (AAPOR) is highly recommended. This certification program covers all aspects of survey design, including sample design, questionnaire construction, and data analysis. With AAPOR’s reputation as a leading authority in survey research, this certification will enhance your credibility as a survey designer.

4. Applied Survey Methodology

The “Applied Survey Methodology” course offered by the University of Michigan is another excellent choice for those looking to gain a deeper understanding of survey design. This course covers a wide range of topics, such as survey sampling, questionnaire design, and survey implementation. With a focus on practical applications, this course will provide you with hands-on experience in designing and conducting surveys.

5. Introduction to Survey Research

If you are new to survey design and research, the “Introduction to Survey Research” course offered by the University of California, Berkeley can give you a solid foundation. This course covers the basics of survey research, including study design, sampling, and data collection. With interactive lessons and quizzes, this course provides an engaging learning experience for beginners.

6. Designing Surveys for Mobile Devices

In today’s digital age, mobile surveys have become increasingly important. The “Designing Surveys for Mobile Devices” course offered by SurveyGizmo teaches you how to create surveys that are mobile-friendly and maximize response rates. Topics covered include mobile survey design principles, best practices, and platform-specific considerations. This course is ideal for anyone who wants to optimize their surveys for mobile users.

7. Advanced Questionnaire Design

For those who already have some experience in survey design and want to take their skills to the next level, the “Advanced Questionnaire Design” course offered by SurveyMonkey is a great choice. This course focuses on advanced techniques and strategies for designing surveys that yield high-quality data. It covers topics such as question order, response scales, and avoiding common survey biases. By the end of the course, you will be able to create sophisticated surveys that generate reliable and actionable insights.

8. Designing Effective Customer Satisfaction Surveys

If your goal is to design surveys specifically for measuring customer satisfaction, the “Designing Effective Customer Satisfaction Surveys” course offered by Qualtrics is a perfect fit. This course provides a step-by-step guide to creating customer satisfaction surveys that effectively measure customer experience and sentiment. With practical examples and proven methodologies, this course will equip you with the skills to design surveys that uncover valuable insights for improving customer satisfaction.

9. Introduction to Online Market Research

For those interested in market research, the “Introduction to Online Market Research” course offered by Research Rockstar is an excellent starting point. This course covers the basics of online market research, including survey design, data analysis, and reporting. With real-world case studies and hands-on exercises, this course will prepare you to conduct effective market research using online surveys.

10. Designing Research Studies and Surveys

The “Designing Research Studies and Surveys” course offered by LinkedIn Learning is ideal for individuals who want to gain a broad understanding of research study and survey design. This course covers all aspects of the research process, from formulating research questions to analyzing survey data. With expert guidance and practical examples, this course will help you develop a well-rounded skill set in research and survey design.


Designing effective surveys is crucial for gathering accurate and meaningful data. By enrolling in one of the top survey design courses and certifications available online, you can sharpen your skills and become a proficient survey designer. Whether you are interested in social research, market research, or customer satisfaction surveys, there is a course or certification out there that meets your needs. So don’t wait any longer—start your journey to becoming a survey design expert today!